A 5-Point Plan for Autos Growth
| Charisma! Communications' president Laurie Halter examines the top automotive marketing trends that you'll need to know to keep up with your competitors in 2007. She talks about search engine marketing; email marketing; two-way communication between dealers and customers; blogs as a marketing tool; and behavioral targeting. read more | digg story |





Comments on "A 5-Point Plan for Autos Growth"
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Umer said ... (23:22) :
post a commentOverall good read... but seriously... search engine optimization is a method of search engine marketing... SEO is SEM. So the first point is bit wrong.. Search Engine Marketing should be replaced with Pay-Per-Click as that is the method most dealers are using for search engine marketing.
http://en.wikipedia.org/wiki/Search_engine_marketing