DealerRefresh.com is good for your brain and for your soul

[www] http://www.DealerRefresh.com DealerRefresh.com is one of the original blog sites, if not the original one, specific to the automotive internet sales professional. Conceived and produced by Jeff Kershner, a young, but veteran automotive sales professional, DealerRefresh offers opinions, tips, and input not just for Internet Sales Managers but also for anyone in the automotive online retail business. The first time I met Jeff was in 2005 at the MGM Grand in Las Vegas during an AutoSuccess show. Jeff’s blog was less than a year young at the time and I was impressed with the insight of the content he was producing. Jeff knows CRM and he know SEM, among other things. Naturally, I was excited about meeting him. Jeff’s laid back style and witty approach overshadow his passion for and deep understanding of today’s technology and the car business, but his blog puts Jeff’s professional philosophy in perspective. If you sell cars online or if you help dealers market their cars online then DealerRefresh should be bookmarked in your browser. You will find that the content being posted is completely relevant to what you do. Jeff does offer an irregular newsletter as well. Be sure to let Jeff know that Ryan sent you too.